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Telecom / Tech MLMs
Every
Week I see a new telephone or "proprietary" Internet
Technology company pop up out of the abyss. These are about the
worst MLMs there are. The reasons are simple. Take the phone
service MLMs. 99% of them try to offer Flat Rate Unlimited
Calling. To date no a single one of these Bozos have survived the
18 month to 2 year mark. The reason is simple. It can not be
done. They get an access code and oversell memberships to the
service and then they fold. Actually that is the plan. The
people who start these things know it can't be done but they don't
care. They are just looking for the sign up money.
Then
there are the MLMs that offer legitimate 1+ long Distance service.
Great, would you want to be trying to build one of these businesses with
companies like 2cents Long Distance.com out there who provide not only
2cents/min service, but do so over MCI lines? The only way to
support the commissions is to charge more money. Then you are back
to the old question of whether or not people are involved for the value
of the product or for the money game. If it is the money game it
will fail every time because it truly doesn't offer value. So to
make these phone service MLMs go they do massive recruiting and massive
Dream Weaving. They have to. They will tell you that you are
getting into the multi billion dollar communications industry, the
largest industry on earth. Now is your opportunity to cash in, so
all you need to do is buy these income centers here.....
They
go after new blood like a vampire chasing an ambulance. They have
to. Unless you have massive volume you will never make any real
money from long distance. You can only split a penny so many ways
before it gets to thin to to stick a knife back into it.
Then
there are the technology based MLMs. Their claim to fame is almost
always some hot new secret advantage that will let you talk over the net
for free better, increase your download speed over regular phone lines,
market e-commerce enabled web sites yadi-yadda-yadda. Again there
hasn't been a one of these companies that have made it past the 18 month
to 2 year mark. I should say legitimately made it. There
have been lots of these companies that are in the perpetual "Pre
Launch" phase. That simply means that you can buy into the
company now, even before they have this imaginary new technology to
deliver. Talk about the MLM emperor has no clothes!!!
I
wonder how long it will be before we see the Dream Weavers selling us
the advanced technology they have waiting to be released to colonize the
moon. I mean they have been selling us the moon for years now
anyway, Right?
This
is probably as good a place as any to discuss the Pre Launch or Soft
Launch phases that many MLM companies are becoming rather fond of.
When a group of Dream Weavers get together and want to have a MLM
company of their very own but they either lact actual products or enough
funds to actually open their doors, they go into Pre Launch of Soft
Launch mode. This lets them do what they do best. Get people
excited and signed up. It is the ultimate Ground Floor Opportunity
without all those messy products to cut into their profits. The
track record for start up MLMs is bad enough at 300:1 odd that they will
not make it. It is even worse for Pre Launch companies.
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